RESPONSIBILITIES

  • Execute inbound marketing programs to engage and influence clients’ target markets.
  • Use our marketing automation platform (HubSpot) to optimize our clients’ lead generation & lead nurturing processes through email campaigns, content marketing, and social media channels.
  • Help to develop and manage rich content that attracts a qualified audience to our clients’ owned properties. This may include blogs, whitepapers, eBooks, reports, webinars, infographics, etc.
  • Develop engaging content for clients’ social media sites.
  • Convert website traffic through calls-to-action, landing pages, and content offers.
  • Track, report, and analyze program performance, and make recommendations for further improvement.
  • Manage projects, contractors, vendors, timelines and all deliverables for assigned clients.
  • Conduct market research, including keyword research (using tools like Google AdWords Keyword Planner, SEM Rush, and Cision).
  • Participate in monthly internal strategy sessions.
  • Contribute to the company’s blog on a regular basis.

Inbound Marketing Specialist

Marsden Marketing


Owner & Consultant

David Doughty Media & Marketing

RESPONSIBILITIES

  • Created marketing material for Dawn Food Products, Inc.

  • Created marketing video for Oman Ministry of Health.

  • Work on websites and create digital marketing strategies for clients.


Social Media Director & Website Design

Career Development Services LLC

RESPONSIBILITIES

  • Create and execute Social Media campaigns for consultants, job seekers, and small businesses
  • Design and build websites for individuals and small businesses

New Media Coordinator & Co-Producer

Media Production Group

RESPONSIBILITIES

  • Created 3-5 min. marketing videos of different non-profit work around the world.
  • Created and worked on multiple marketing campaigns and participated in strategic leadership development.
  • Created promotional pieces for different city councils; in-house videos for larger manufacturers; produced low budget commercials; and non-profit promo videos.


Director & Video Coordinator

University of Central Oklahoma

RESPONSIBILITIES

 Athletic Video Coordinator

  • Created weekly video updates at bronchosports.com and recruiting videos. Also was in charge of multimedia operations at the football stadium.

  • Consistently taught student interns how to run big screen at game and operate cameras.

News Director, KCSU-TV

  • Taught other students how to run a live student-run newscast.

  • Teacher's Assistant for a class and often took have the class to teach while the professor took the other half of the class.

  • Experienced Directing, Technical Directing, Audio Engineering, Floor Managing, and running cameras for student run newscast that went live at 5pm every weekday.

Music Director, KUCO-FM

  • In charge of teaching students how to use the sound booth and scheduled air time for each one that needed it for school credit.

  • In charge of entire operation at radio station including play list reporting to College Music Journal, contacting labels and promoters, and producing the morning show